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Dr. Bill Howatt
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June 4, 2026
We often hear the claim that “for every dollar invested in workplace mental health, organizations get multiple dollars back.” While well intended, this statement is misleading. Investment in a complex human relations system doesn’t guarantee a return, especially when behaviour, leadership and culture are involved.
Investment in employee well-being and PHS programming should be viewed as an opportunity, not a certainty.
Defining ROI in a psychological health and safety context
Return on investment is frequently misunderstood in people centred initiatives. At its core, ROI answers a specific question: Did the financial benefits generated by a specific initiative exceed its total cost and by how much, and where is the evidence to prove the math?
ROI cannot be assumed. It must be designed upfront and traced through a well-designed ROI process that provides tangible evidence. Disciplined approaches, such as the Phillips ROI Methodology, are increasingly relevant to PHS, helping leaders to ensure funds invested in programs, projects and initiatives deliver high value.
And when it comes to value, the Phillips model makes a critical distinction that not all value is financial, and not all impact can or should be converted to dollars. The model progresses through five levels: reaction, learning, application, impact and ROI. Only once impact is demonstrated and isolated does the financial ROI get calculated.
This is an important distinction because many workplace mental health investments fail not because of a lack of intent, but because many organizations take a narrow view of value and do not apply the necessary ROI measurement discipline.
Leaders need to challenge simplistic ROI claims for workplace mental health and PHS and take a broader view of success and ROI.
The true impact of employee experience
Companies that systematically invest in how work is experienced tend to create more value per full time equivalent over time. While this outcome isn’t guaranteed, it is a signal that should be taken seriously.
Data consistently shows that organizations with stronger employee experience and trust outperform peers on revenue per employee and market returns. On average, the 100 Best Companies earn 8.5 times more revenue per employee (RPE) than the U.S. public market RPE.
This metric is one of the few indicators that sits cleanly between HR, operations and finance.
How employees feel at work shapes:
Discretionary effort and recovery
Learning speeds and error rates
Collaboration versus protection
Sustainability of output over time
Organizations rarely lose revenue per employee because people lack capability. They lose it when psychological load increases faster than capacity, resulting in presenteeism, friction, burnout and leadership drag.
Psychological health and safety programs exist to prevent these conditions, not through perks or wellness programs, but through work design, consistent leadership, positive peer and leadership interactions, role clarity, and early OHS and PHS risk identification and controls.
Critical factors in optimizing ROI
Two organizations can invest the same amount in a PHS initiative and see very different outcomes. The difference is not commitment; it is governance. Organizations that derive financial value from PHS do three things differently:
They define ROI at the start. They are explicit about what costs they want to reduce (e.g., disability claims, turnover, absence, rework) and what capacity they want to protect (e.g., leadership time, learning, retention). Vague goals produce vague returns.
They manage the investment using a Plan-Do-Check-Act (PDCA) discipline. They plan interventions based on evidence, implement selectively, measure application and impact and adjust based on data—not sentiment.
They isolate impact before claiming financial value. Using models such as Phillips ROI, they distinguish between correlation and contribution, between what changed and what was already improving.
What executives should expect from a credible PHS ROI case
A credible ROI case for psychological health and safety does not promise a fixed return. It is based on a broader set of criteria.
A clear business problem linked to psychosocial hazards, risk or experiences.
Evidence based interventions aligned with the PHS program objectives.
Leading indicators tied to behaviour that predicts desirable outcomes.
A defendable ROI methodology for translating impact into financial terms.
A commitment to investing in program evaluation and a Plan- Do-Check-Act framework for continuous improvement. This helps promote program accountability and learning.
Psychological health and safety becomes a credible investment only when it is treated as a system to be managed, not a benefit to be purchased. With a disciplined ROI program evaluation design, evidence-based measurement, and a PDCA approach grounded in a validated ROI methodology, organizations can connect improvements in employee well-being to real financial outcomes.
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